Privacy Policy

Privacy Policy

for Digital Era Solution Ltd.

Last Updated: 24 October 2024

What information do we collect?

Welcome to Digital Era Solution Ltd. (“we,” “our,” “us”). We are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://digitalerasolution.co.uk (the “Site”).

Please read this policy carefully. By accessing and using our Site, you consent to the practices described herein.

If you have any questions about this policy, please contact us using the details provided at the end of this document.

How do we collect information?

We may collect and process the following types of personal data:

a) Information You Provide Voluntarily:

  • Contact Forms: When you use our contact form, request a quote, or download a resource, we may collect your name, email address, phone number, company name, and any other details you choose to provide.

  • Communications: If you contact us via email or phone, we keep a record of that correspondence.

b) Information Collected Automatically:

  • Technical Data: When you visit our Site, we automatically collect certain information about your device and browsing actions. This includes your IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits.

  • Cookies and Similar Technologies: We use cookies and similar tracking technologies to analyse trends, administer the website, track users’ movements around the site, and gather demographic information. For more details, please see our Cookie Policy below.

How We Use Your Information

We use your personal data for the following purposes:

  • To respond to your enquiries, provide quotes, and deliver the services you request.

  • To send you marketing and promotional communications (where you have given us explicit consent to do so).

  • To personalise and improve your experience on our Site.

  • To analyse and understand how our Site is used so we can improve our services and content.

  • To detect, prevent, and address technical issues and protect against malicious activity (e.g., fraud, security incidents).

Legal Basis for Processing (UK GDPR)

We process your personal data on one or more of the following legal bases:

  • Your Consent: For example, when you opt-in to receive our marketing newsletters.

  • Contractual Necessity: To take steps at your request to enter into a contract with you or to perform a contract we have with you.

  • Legitimate Interests: For our legitimate business interests, such as improving our services, website security, and marketing our products, provided that your fundamental rights do not override those interests.

How We Share Your Information

We value your privacy. We do not sell, trade, or rent your personal data to third parties. We may share your information with:

  • Service Providers: Trusted third-party vendors who provide services on our behalf, such as website hosting, email delivery, analytics, and marketing automation (e.g., Google Analytics, email marketing platforms). These providers are bound by contractual obligations to keep your information confidential and use it only for the purposes we specify.

  • Legal Obligations: If required to do so by law, or in response to valid requests by public authorities (e.g., a court or government agency).

Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including to satisfy any legal, accounting, or reporting requirements. For example, we will keep enquiry data for a reasonable period to follow up and then archive it, or delete it if no business relationship develops. You can request deletion of your data at any time (see Your Rights below).

Your Data Protection Rights

Under UK data protection law, you have rights including:

  • The right to access – You have the right to request copies of your personal data.

  • The right to rectification – You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.

  • The right to erasure – You have the right to request that we erase your personal data, under certain conditions.

  • The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.

  • The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.

  • The right to data portability – You have the right to request that we transfer the data that we have collected to another organisation, or directly to you, under certain conditions.

  • The right to withdraw consent – Where we rely on your consent, you can withdraw it at any time.

To exercise any of these rights, please contact us using the details in Section 11.

Cookies Policy

Our Site uses cookies to distinguish you from other users. This helps us provide you with a good experience and allows us to improve our Site.

  • Types of Cookies We Use:

    • Essential Cookies: Necessary for the operation of our Site.

    • Analytical/Performance Cookies: Allow us to recognise and count the number of visitors and see how they move around our Site. This helps us improve the way our Site works.

    • Functionality Cookies: Used to recognise you when you return to our Site and to personalise content.

    • Targeting Cookies: Record your visit to our Site, the pages you have visited, and the links you have followed. We may use this information to make our Site and the advertising displayed on it more relevant to your interests.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. However, if you disable or refuse cookies, please note that some parts of this Site may become inaccessible or not function properly.

Data Security

We have implemented appropriate technical and organisational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure.

Links to Other Websites

Our Site may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Digital Era Solution Ltd.
Email: info@digitalerasolution.co.uk
Whatsapp: +44 7877 471499

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. You are advised to review this Privacy Policy periodically for any changes.